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"Dear Kitten Part 2" is another home run from the Friskies video production and creative team. It also is a great blend between native ad and branded content marketing, all while using BuzzFeed’s sponsored post’s distribution powerhouse to push it out there. We’re not surprised this has close to 7M views in a week. 

Marketers fleeing YouTube Video Uploads in favor of Facebook →

Filmzu is looking for #filmmakers and #creative agencies who can create great video content for #businesses and brands. If you can make a killer video, email us at info@filmzu.com with your company’s bio and demo reel.

Filmzu is looking for #filmmakers and #creative agencies who can create great video content for #businesses and brands. If you can make a killer video, email us at info@filmzu.com with your company’s bio and demo reel.

This Is Where CGI Video Tech is... →

Tilly's Creating First Video Store to Deliver New Products Interactively →

You don’t have to be a Jeter fan, a baseball fan, or even a big sports fan to appreciate this spot Gatorade produced. The reason this video gave us chills, was due to something a lot of companies forget to add; we like to call it “The Human Factor”. By showing Jeter, who in himself is a brand, as approachable, audiences of all kinds were able to connect.

Here’s our founder Nick Ghirardelli presenting his app “Hooked” at TechCrunch Disrupt.  Hooked allows you to block yourself and your friends from social media sites for a set time or elect to pay $1 to get access back.

With the realease of the iPhone 6 Plus version, it’s easy note that the trend to create a large screen is mostly  due to the massive rise in mobile video viewing. What that means for your brand, is that creating a compelling video should be tailored to that ~5” screen size. Too often we see brands trying to create a Game of Thrones style ad spot, while all that detail would look great on a 60” screen,  most of your viewers are not going to be consuming your content on that large of a screen.

Start thinking about mobile video and how you can shoot your piece for a small screen size. Check out  the Duck Tron Video above to get an idea of what we’re talking about, enjoy!

SXSW Panel: Hear Filmzu Co-founder Speak on Startup Mistakes →

Filmzu’s co-founder Nick was asked to speak at the 2015 SXSW Panel on Startup Mistakes. It should be a lot of fun to hear about all the things they did wrong, and all the good lessons that came out of it. If you have a minute, please vote to see him and his awesome panel of other founders speak at SXSW next year.

Hyperlapse, Instagram’s New App, Is Like a $15,000 Video Setup in Your Hand | Design | WIRED →

Pretty cool new app from the Zuck & Co. camp